Shits In Your Head.

Advertising Shits In Your Head.

It’s a phrase I overuse.

One that I know is full of contradiction.

We can all overthink advertising.

We reimagine it as art, when its purpose is to flog us stuff. To make us consume more.

This film is a great take down of the brand purposeful COVID ad that every big brand and ad agency rushed to make to show us they were on our side at the height of the pandemic…

Can someone make something similar for charity DRTV ads? I’m too tired.

I use the phrase ‘advertising shits in your head a lot’. This book is a good primer.

Paul de Gregorio

Somerset. Napoli. London. Digital. Mobilisation. Fundraising. Campaigning. Activism. Photos. Pens. Paper. Polpo. TOX19. Often ob-strep-er-ous. Geek-ish.

https://www.wearerally.co.uk
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